Takhtarova S.S. CONCEPTS OF MACHT AND HIERARCHIE IN THE GERMAN LINGUOCULTURE

Takhtarova Svetlana Salavatovna

Doctor of Philological Sciences, Associate Professor, Head of the Department of Comparative Study of National Cultures and Intercultural Communication, Kazan (Volga Region) Federal University ( This email address is being protected from spambots. You need JavaScript enabled to view it. )


Abstract: the article deals with the analysis of the axiological characteristics of linguocultural concepts of "Macht" and "Hierarchie" in the German lingvoculture. The author represents the results of the free associative experiment and questionnaires, allowing the establishment of cultural-specific characteristics of the aforementioned concepts in the German ethnic society, thus depicting the dynamic aspect of the substantive component.

Key words: linguocultural concept, culture, values, communicative behavior, mentality, language awareness, association experiment.

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CONCEPTS OF MACHT AND HIERARCHIE IN THE GERMAN LINGUOCULTURE by Takhtarova S.S. is licensed under a Creative Commons Attribution 4.0 International License.
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